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When you are selling a product Bernie Kosar Browns Jersey , the "brand" of your store is actually as important as the product. Be sure that your store and its fixtures are attractive and support the image of the product you are selling. When you are selling a product, the "brand" of your store is actually as important as the product. Be sure that your store and its fixtures are attractive and support the image of the product you are selling. As soon as your customer enters your store Austin Seibert Youth Jersey , he will get an idea of your brand. The feel of the store will make the first impression. Not only is your brand image defined by the support of the personnel, but the design and layout as well as store fixtures all influence the image. The overall appearance heavily influences what impression people have initially.
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